Partner with Dirt City Motorplex
Fueling Motorsports Passion and Driving Community Growth
Dirt City Motorplex, located in Lena, Wisconsin, is a premier destination for short-course off-road racing and community-focused motorsports events. Built in 2019 by the Lena Motorsports Club with strong community support, our facility attracts nearly 9,000 fans annually. It offers unparalleled opportunities for businesses to connect with a loyal and passionate audience.
Why Partner with Us?
- Reach Loyal Motorsports Fans: Our dedicated fans actively support businesses that back their favorite drivers and events, creating lasting brand loyalty.
- Unmatched Visibility: From on-track signage and jumbotron commercials to prime Highway 141 signage, your business will be front and center for fans and passersby.
- Community Impact: Sponsorships support the local economy, helping Lena thrive as a hub for motorsports excitement and small-town growth.
- Customizable Packages: From entry-level to exclusive event sponsorships, we offer options tailored to your business goals.
Sponsorship Packages
Trackside Support Package
Starting at $2,500
Perfect for businesses looking to make an entry-level impact.
- 5 Weekend Passes
- Announcer Mentions
- Spectator Banners
- Logo & Link on Website
Brand Builder Package
Starting at $5,000
Boost your regional reach and presence with this enhanced package.
- 15 Weekend Passes
- Vendor Display
- Spectator Banners & Program Ad
- Announcer Mentions
Premium Partner Package
Starting at $10,000
For those seeking top-tier exposure and VIP experiences.
- 25 Weekend Passes
- Vendor Display
- Jumbo Screen & Livestream Ads
- VIP Hospitality
Presenting Sponsor Package
Starting at $20,000
Stand out as the Presented by sponsor for major events.
- 30 Weekend Passes
- Presenting Naming Rights
- Vendor Display
- Announcer Mentions & Digital Ads
Title Sponsor Package
Starting at $45,000
Own the event with the most exclusive branding opportunities.
- 45 Weekend Passes
- Title Naming Rights
- Cobranded Highway 141 Signage
- Logo on Apparel
- Turn One Branding
Additional Opportunities
Vendor Row
Showcase your business in high-traffic areas leading to the grandstands.
- 10′ x 10′ Spot: $500
- 10′ x 20′ Spot: $750
- 10′ x 30′ Spot: $1,000
Includes 2 Weekend Passes and 1 Load/Unload Pass.
Jumbotron & Live Feed Commercials
Starting at $1,000
Advertise your brand on the big screen or live stream during key race moments.
Contact Us
Ready to drive your business forward with Dirt City Motorplex? Contact us today to explore sponsorship options tailored to your goals.
